Oooo, exciting stuff! Living Proof has been earning accolades for their innovative hair care line, and we are proud to announce that we will be carrying it at Your Escape Salon! I have been reading up on the science behind the Living Proof products, and the 2 main innovations are the creation and patenting of the OFPMA and PBAE molecules.
The OFPMA molecule substitutes for heavy silicone and/or oils by creating a light (but bulletproof) shield around every strand of hair, smoothing damaged follicles, and improving the hair over time.
The PBAE molecules are tiny, but powerful in that they create a micropattern of little dots on the hair strands, creating friction so that they appear and feel thicker and more textured.
We are all using the line, and are completely obsessed with the results. There is nothing else out there in the hair care universe, like these products. Give them a try - you will not be sorry.
Here's Living Proof's Philosophy straight from their website:
We are not a traditional beauty company.
We are more than that.
We believe in rethinking conventional wisdom.
We believe when you can’t find something that works, you invent it.
We believe the answers are found in science.
We believe that beauty and brains are the best formula.
We believe a product should keep its promises.
We believe every day can be a good hair day.
We believe beauty is more than skin deep.
We believe in day-making, bliss-creating, confidence-boosting results.
We believe you are the living proof.
www.yourescapesalon.com
